Marketing in Crypto and Traditional Market: What are the differences?

Blockchain technology will be the future of the world, this is confirmed after Metard has done countless projects for many clients in the Blockchain field. We have found many new breakthroughs compared to the traditional marketing activities that companies are currently using:

The underlying technology and language used to describe blockchain is complex

Similar to other industries, the blockchain industry also uses specialized languages ​​that for some sectors, these terms will be quite new and difficult to absorb. A blockchain is a distributed database that is shared among the nodes of a computer network. As a database, a blockchain stores information electronically in digital format. Blockchains are best known for their crucial role in cryptocurrency systems. There are many other basic terms that someone new to this industry also needs to understand before entering the marketing environment. Therefore, this requires high requirements that members working in the field of Blockchain marketing have a certain knowledge before performing the task.

High security

Each block contains information about its creation time and is linked to the previous block, along with a timecode and transaction data. Once the data is accepted by the network, there is no way to change it. Blockchain is designed to resist fraud and alteration of data. Different industries will appreciate different advantages of blockchain. For example, with the banking industry, they appreciate the data forming process of this technology: when you enter a wrong data, you cannot replace or delete it, but can only create an additional “point”. new data. This makes it possible for data testers to clearly see the “health” of the data at the time of inspection, but for the Blockchain marketing industry, every customer will feel safe sharing their information for projects. judgment.

Allocation Platform

As we get used to seeing brands advertise on popular social media platforms like Facebook and Instagram, we will extend that to other platforms like Telegram, Reddit, Twitter, etc. There is a misconception among companies of trying to operate on as many platforms as possible. But it often leads to a primary level of marketing per network, making it difficult for your company to have a single and unique voice across all of its different marketing channels. But the job of a Blockchain marketer is to harmonize to unify all that information to be transmitted in the most optimal way on the priority platforms for promoting products according to Blockchain technology, that is how. We distribute the products of our customers and make sure that information is easily accessible to everyone.

Automation

Blockchain technology can solve problems precisely according to pre-programmed situations. The general formula is very simple, you can understand the line of code to be executed to the blockchain as follows: “If A happens, then it will follow B.” Thanks to this, blockchain technology can run smoothly without needing to do so. Meanwhile, the traditional marketing industry still needs direct intervention but cannot guarantee the safety of users (wrong data, information leaks, …)

Metard always expects great progress as well as social recognition for the current blockchain marketing industry. What do you feel is different from the traditional marketing industry? Let us know!

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